Social Media Management

At Connects, we make social straightforward.

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We ground everything in data, to deliver incredible value, and have fun along the way.

Our focus? Building human connection on brand social

Building an impactful brand social isn’t about being a broadcast channel.

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It’s about curating spaces where relationships can be built and conversations can be meaningfully crafted. Social media should be, well, social!

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When building social strategies, we use our proprietary strategic framework, The Catalyst, to identify where brand purpose and culture intersect.

We can support with:

  • Social Management - Community Management, Editorial Planning, Content Production, Asset Creation, Community Management
  • ‍Social Strategy - Audience Insights, The Role of Social, Strategic Platform, Social-First Creative Guardrails, Content Planning & Pillars
  • Paid Social  - Paid Strategy & Planning, Paid Activation, Optimisations, Reporting
  • Community Events - Brand Partnerships & Events, Community Events, Community Social Coverage, Competitions
  • UGC - UGC Creator Content, EGC Content, Community-Led UGC

Our team of social media managers are tapped into culture, embedding brands’ social profiles into their communities and creating personal, human connections on a mass scale.

We work across all social media platforms:

  • Meta - The home of visual storytelling, helping turn awareness into lasting emotional connection.
  • TikTok - The platform for discovery & trend-led content. We know it inside out.
  • YouTube - We’re a YouTube Partner & have access to bespoke training, tools and their creative team. 
  • Pinterest - Turn iconic visuals into evergreen content that keeps working long after posting.
  • Other - Our experience extends to more niche platforms like Discord.

Social-first thinking

Community and social-first principles are at the heart of everything we do, shaping strategies that spark conversation, inspire connection, and fuel creativity.

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It’s this foundation that empowers our clients to deliver scroll-stopping content that audiences don’t just notice, but actively engage with, share, and champion.

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