Reports | How to cut through the noise during the festive period

Two women chatting, wearing Nikes

As brands and consumers gear up for the festive season, now’s the time to tap into the trends that will fuel ROI for Christmas 2024. With evolving tech, shifting consumer behaviour, and new shopping habits on the rise, brands need sharp, tailored strategies to stand out. Download our free report to discover what team Connects suggests to get ahead of the content game this Christmas.

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How to cut through the noise during the festive period

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Case Studies

Reviving Resolutions: Keeping fitness goals alive with lululemon

Keeping fitness goals alive with lululemon & the 'Together We Move' initiative.

Establishing Panasonic as a leading authority in the haircare sector

Tapping into daily routines & wellness rituals for Panasonic Personal Care.

A floral Easter tablescape

Tapping into trends to boost sales for John Lewis

Creating culturally relevant, trend-driven content to drive sales for John Lewis

Saoirse-Monica Jackson with eBay handbags

Driving Trust in eBay's Luxury Handbag Category

Leveraging creators to educate audiences about eBays' AG

Influencer packing her flat up into boxes

Building a community of Rightmove fans on TikTok

We successfully grew Rightmove’s TikTok following by 1127% over a 6-week period

Influencer decorating their Christmas tree

Generating Festive Feelings With John Lewis

Placing John Lewis at the centre of festive experiences on socials

Influencer carrying H&M shopping bags

Raising Brand Awareness with Spark Ads

Boosting awareness, reach and memorability on TikTok using Spark Ads.

Extra Refreshers Connects Influencer Campaign

Reaching 15M Gen Zs on TikTok

How we made Refreshers relevant to Gen Zs.

Chicago Town Connects Tiktok Content

Writing A Social Strategy That Connects With All Pizza Fans

Making the brand front of mind with the right audience on TikTok.

Fearne Cotton for eBay home and garden

Driving Purchase Consideration With A Celebrity Ambassador

Rasing awareness + consideration with an aligned ambassador.

Carte Noire and Standard Issue podcast

Driving Consumer Trial With A Social Strategy

We turned 30–45-year-olds into new Carte Noire customers.

Kurupt FM for eBay sneakers

Bringing Awareness To A New Sneaker Service

Launching a new sneaker service with 1M impressions.

eBay Sneakers in Morleys

360 Community Engagement

Growing eBay sneaker's share of voice.

Jack Daniels Honey Tennesse Billboard

Using Social To Drive Trial

How we increased sales by +7% with a social campaign.

Lavazza Thumbnail

Making Lavazza Relevant To Gen Z

Creating effective reactive TikTok content for a heritage brand.

Very.co.uk Connects social influencer content with @simonepowderly

Driving Sales with Creators

Acquiring new customers, driving sales + proving ROI with creators.

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